Aesthetics. It’s one of the most sought after goals in society in regards to fitness. Talk to the guys and girls at the gym and you’ll hear, “man, I wish I had a 6 pack” or “I’m gonna do some abs and cardio today” or “damn, I see these girl (or guys) on instagram and I want to look like that.” among the many other things they say when they want a certain look. Well…I have a little secret for you


 It’s pretty damn easy to achieve and you are doing it wrong…SERIOUSLY wrong.


 The truth of the matter is many people look for:


  • Quick results (Fast results in 60 days or your money back!) that they expect to last…AND THEY DON’T…trust me.
  • Their glory days of being 18-21, drink whatever, eat whatever, do a little running, and maintain that level of leanness.
  • Results for the work they didn’t do (and this is the average gym goer who complains about lack of results even though you see them 2-3 times every other week).


Aesthetics is the product of two things: ADEQUATE NUTRITION AND STRENGTH.


It’s so simple and yet a concept people want to butcher and make more complex than need be. Let’s be clear: P90X, Insanity, Barry’s Boot Camp, Chasing Blue’s Clues, and the likes are marketed well which is why they do so well but the principles are flawed…period. 100 JUMP SQUATS WILL NOT GIVE YOU THE LEGS AND ASS YOU DESIRED. PERIOD. END OF STORY. Not debatable.


For debates sake, if you have done any of the above, is your level of fitness and aesthetics sustainable 6 months from the time you reached your goal? A year? Be brutally honest. Whenever your body receives a new outside stimulus, it will adjust then adapt accordingly. Fact. How long it’s sustainable, now that’s another question.


What’s wrong with picking up a heavy ass barbell or dumbbell, using a suspension trainer for bodyweight work, or pushing a heavy prowler for conditioning (and even strength work)?


Want to be a better runner? Strength train especially the lower body. You’ll save your knees or even build them back up, you’ll create better force production in every stride making your body better able to absorb the force and make you a better, more efficient runner.


Want to be a physique athlete (bodybuilder, bikini, etc) or just want a better looking body? Train the muscles. You’re not dunking a basketball on stage so plyometrics are not needed. Period. Train your muscles. Lift weights.  Eat for your goal (more on this in a few) and live your life. Do not be a slave to training.


…now those are only two basic (and very common) examples. Point to take home is train towards your goal. That said, what’s the constant? Strength.


Nutrition is #1


I will not get too crazy with this nutrition thing because #1, what I have to say has already been said and science has backed it up. #2, If you’re interested in learning more about nutrition and having nutrition coaching, I will link you to it.


I will literally copy and paste from my Facebook page a status that sums up EXACTLY what I am going to write here which I wrote not too long ago.


 From Facebook


Want to chase a goal? Chase strength. Not aesthetics. Diet determines if you will lose fat or build muscle ultimately. Either way, strength is important.


Fat Loss: lifting heavy (relative term as to what you can lift) will maintain the muscle you have (giving muscle a reason to stay) while you lose fat due to a calorie deficit.


Muscle gain: in a calorie surplus, it will create an environment for muscle growth.


Strength is the name of the game. Play hard.


 If you can sit back, tell yourself,  “I go to the gym 5 days a week and I look exactly how I want” then excellent. Keep pushing and you will reach your goal. If you are one who doesn’t know where to go or lost, maybe you should stop purchasing the next quick fix (because their isn’t any), really evaluate what means the most to you, and take action.

 Training is fun…it’s tough…but it’s damn rewarding when you get your mind, program, and nutrition in order.

 Chase strength. Really. It’ll be the best thing you did. Aesthetics is the product of the hard work you did.